CallSource^® Aim Higher

CallSource is the absolute best investment we had made! The tracking reports are Invaluable and the customer service is the absolute best in the industry.” — Melanie Russell, Marketing Manager, AHFH - Hawaii

Working with CallSource has allowed us to track our advertising dollars more effectively. For instance, we ran a common “30 Wanted” campaign we thought 90% of the calls came from the 10,000 piece direct mail. However, looking at the CallSource data showed 75% of the appointments were actually from the newspaper ad. This allows us to make more informed decisions on future campaigns.” — Stuart Spencer, President, Advanced Ear Care

I began utilizing CallSource. In doing so, I have completely eliminated the guesswork involved in analyzing the responses I receive from my marketing campaigns. By using CallSource provided phone numbers, I know EXACTLY how many calls I receive every time I run a newspaper ad, direct mail campaign, lunch and learn, etc. I even know how many calls I receive from ads that I have placed in telephone books and websites. More importantly all of the data is analyzed by CallSource and expertly detailed in a format that is easy to access. Furthermore, because the calls are monitored, and because CallSource provides valuable feedback and training, my support staff is continually improving upon the methods in which calls are handled, and I am seeing far more opportunities to allow my business to flourish. In conclusion, I can say without any hesitation whatsoever, that the implementation of CallSource into my business has been invaluable.” — Richard C. Amon, HAS, BC-HIS

The power of advertising numbers is so phenomenal it actually makes me smile when I am in front of a potential media representative. To be able to be in control of the whole negotiations with back up numbers is so COOL.

Now let’s talk about what it does in terms of internal company usage. To be able to listen to calls and call up the PCC’s and talk to them about the calls…….GOOD or BAD……is great. To allow the PCC’s to be able to go in and check missed calls and to get additional training is some powerful stuff. Bottom line………numbers do not lie, and with this CallSource program….I have the numbers. This is good GOOD STUFF!!!” — Kim D. Keller, CEO/Owner, K & K Hearing

As a business owner of multiple hearing aid practices in Southwest Florida, I have come to realize that one of the most difficult tasks that I face is determining where to focus my marketing dollars. With all of the competition that exists, making sound choices is critical in surviving today's economy.

Approximately eight months ago, I made what is turning out to be one of the best decisions possible for my business. I began utilizing CallSource. In doing so, I have completely eliminated the guesswork involved in analyzing the responses I receive from my marketing campaigns. By using CallSource provided phone numbers, I know EXACTLY how many calls I receive every time I run a newspaper ad, direct mail campaign, lunch and learn, etc. I even know how many calls I receive from ads that I have placed in telephone books and websites. More importantly all of the data is analyzed by CallSource and expertly detailed in a format that is easy to access. Furthermore, because the calls are monitored, and because CallSource provides valuable feedback and training, my support staff is continually improving upon the methods in which calls are handled, and I am seeing far more opportunities to allow my Business to flourish.

In conclusion, I can say without any hesitation whatsoever, that the implementation of CallSource into my business has been invaluable. Hands down, it was the smartest move I could have possibly made in developing, managing and maximizing my marketing strategies and dollars. ” — Richard C. Amon, HAS, BD-HIS, Audibel Hearing Center

As a marketing executive, my role is to counsel our accounts, and make sound recommendations on where their marketing dollars should be allocated to for the year. CallSource helps to illustrate which marketing mediums work best in our clients' markets, so I can make recommendations based on facts. With CallSource, I've been able to show our accounts what marketing actually works for them, saving them money while building the credibility of our marketing department. The goal of my position is to sell more products for our company. If my client has a successful marketing event we are guaranteed to see a push in our product sales as a result. It's all connected. ” — Myra Schoen, Market Executive, Micro-Tech

CallSource has helped our company provide its patients with the utmost quality customer service. The daily reports and call review provided by CallSource helps us monitor our call volume, listen and evaluate our interactions with patients, and establish which marketing techniques are effective. All in all, CallSource has proven to be a wise investment in time and money.” — Rebekah Inwood, Executive Assistant, Beltone Georgia

CallSource has been an incredible resource for us in the way we track our phone calls and make our PCCs accountable for what they are doing each and every day in our offices. We now have a much better line of sight to the results of our marketing and advertising efforts which we never had before. Clearly, the coaching and mentoring that goes with the team that monitors our calls allows us to increase productivity as much as 35% more than before we had the system in place. At first, our PCC's were a bit hesitant and concerned with what we were doing with the CallSource reporting. After finding our what the coaching could do for them, they soon realized how it would benefit them into improving customer service and the amount of appointments that could be booked. Today, we monitor each and every direct mail and newspaper ad piece. We know what time the calls come in, and more importantly, we know how they are being answered and taken care of. It is one thing to train our people and expect a lot out of them; however, we have found through having so many team players, that accountability is the only way to ensure our success.” — Michael Andreozzi, Beltone New England

Before CallSource, we manually tracked our ad performance but wanted more accuracy in order to eliminate any skewed reporting. With CallSource we were able to track all after hour calls, calls before we opened, and now have increased our lead opportunities and ultimately increased our appointment book by 20%.” — Bobbie Freeman, Marketing Director, Wellness One